Entrepreneurs are business leaders with great market and product-related skills. In a country like Italy, it is precisely the SMEs that support the manufacturing sector and the supply chains.
We believe in the innate value of businesses and in the courage of those who bet on the future, and who do not fear change but take it on every day. We hear the stories of those who every day choose to make a mark and have achieved success without ever forgetting what has made them unique: care for people and the community and training based on the principles of patience and foresight.
We also look at present and future trends of Made in Italy referring to the sector studies carried out as part of the Market Watch research project.
We are talking about not just stories or numbers, but also a combination of storytelling and research looking into the values that determine the success of a business and allows each company to discover its own.
SMEs active in Italy represent almost 5% of the country’s entrepreneurial fabric and generate 41% of turnover, employing over 30% of the workforce of the entire private sector. 38% of the country’s added value is generated by SMEs. We have focused on the story of companies that record growth rates of over 20% per year to discover the secret of their success.
conversations analysed through web listening
companies interviewed through quantitative surveys
in-depth interviews to tell the story of businesses
Look at the image gallery of the companies.