Pastificio Gaetarelli
Massimo Gaetarelli, the CEO of Pastificio Gaetarelli, worked with his brothers Luca and Claudio to transform the pasta shop of Salò, on the shores of Lake Garda in the province of Brescia and founded by his father in 1964, into a 5 million euro SME. In 2018, it registered a turnover 40% up on the previous year. The pasta is still handmade but lean industrial production has made it possible to respond to customers (70% outside Italy) with reactive offers and quick changes to production. Without changing the product: the taste and flavours remain the traditional ones of Lake Garda.