The voice of those who never give up

We met them and heard their stories that led us to discover the I Factor, the reason for their success.

In a new economic and social context, the I Factor is continuing its work as a new generation observatory, but with a different perspective and a new narrative chapter: #CoraggioImprese.

In 2020 the survey of Banca IFIS, in collaboration with the Ca’ Foscari University of Venice, will be about how SMEs have been able to react to the economic impact of Covid-19. The overarching theme of the research will be the voice of the production sectors, both through direct interviews with entrepreneurs and through the new generation observatory based on web listening, highlighting the solutions and answers adopted by SMEs but also their needs.

The focus will be on the technological dimension of production activities, the uncertainty of international markets and the reshaping of consumer habits.

Analysis goes hand in hand with a narrative thread: entrepreneurs become the spokespeople for an Italy that never gives up, for small and medium-sized enterprises that face the challenges of having a place in the future, every day and even now during the Coronavirus emergency.

Follow their interviews for #CoraggioImprese.

Matec: for us, the challenge is the future

My thought is not to give up because I am sure that we will emerge from this difficult time. This is an emergency due not to individual entrepreneurial errors but to a contingency that nobody could have foreseen…”

Laser team: a time to reflect

“We stopped and began the process of reorganising the business in a more modern and efficient way. We are using the time available to think of more innovative ways in which the company can grow. To understand the value of what you do, sometimes you have to stop and look for new ideas, without the distraction of daily work…”

Nethesis: together we can go far

“We must start from our present certainties, from the values that lie at the heart of our work and daily life. Despite an atmosphere of general anxiety, the positive thing is that people want to keep going and not let up, and to face this crisis with courage…”

FAP Italia: the value of work

“I believe that the world is changing, that the new generations are better and it is the duty of us all to make society better, to make the world of work better. A positive thing perhaps is that at this moment we are realising that work has great value, you have to do it well and you have to be honest…”

Amped Software: communication first and foremost

“The emergency draws your attention to the reality of things, whether at home, at work or in relationships. The emphasis on smart working has improved communication and collaboration because it is now better structured. It has also obliged people of all social backgrounds and age groups to use technology, making the country take a step forward, and we can only benefit from this…”

Pastificio Gaetarelli: destination e-commerce

“Some consumer habits have changed and it is up to us to understand the importance of this; for example, resorting to e-commerce may become almost essential. Those who survive are those who know how to adapt fastest to change…”

Kosmetikal: the company is a team

“This is a time of great opportunity. It has been stressful, no doubt about it, but it has also been one of those times that make you take a leap and, if you go about it in the right way, can offer you the chance to broaden your horizons, raise the bar…”