Based on the data of 2019, the contribution of the Economy of Beauty to Italy’s GDP is estimated at 17.2% of the product as a whole. Of this percentage, 6% can be attributed to Italy’s natural, artistic and cultural heritage, and 11.2% to the country’s design-driven manufacturing industry.
There are eight production sectors identified within this context: Agribusiness, Automotive and other means of transport, Mechanics, Other Manufacturing, Cosmetics, Fashion, Watchmaking and Jewellery, Home Systems, Arts and Crafts.
Figures for Beauty in relation to Italy’s design-driven manufacturing system:
businesses (31% of the total)
turnover of design-driven businesses (46% of total annual revenue)
GDP generated in terms of added value