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05/10/2015
11:30

Banca IFIS and Maker Faire Rome are looking for artisans and SMEs for the new video-reality”Botteghe Digitali”

Business and Manufacturing
Initiatives

Online the website that presents the project. Join us on www.fareimpresafuturo.it
From October 16 to 18 Banca IFIS will attend the Maker Faire Rome, the largest Innovation exhibition in Europe

October 5, 2015 – How to turn a traditional company that produces Made in Italy in a company projected into the future thanks to the new technologies of the digital manufacturing? How to make competitive the many shops of the Italian tradition, led by craftsmen and entrepreneurs “by heart”, through the world of 2.0 web?

Simple: with the task force of “Botteghe Digitali”, a team of professionals where the experience of entrepreneurs, marketers and social media, specialists of banks, finance and more converge. This team will be able to transform the know-how that the world envies us for in competitive excellence in several markets.

Which are the requirements to participate in the program? One, essential: it’s fundamental to have a product of excellence, which has the right potential for the market to become a case of the new Italian manufacture.
“Botteghe Digitalil” will be the container that is committed to telling this path and this transformation. The new video format, on an original idea by Stefano Micelli (Professor of Economics and Management at the University Ca ‘Foscari University and author of  the book “Futuro Artigiano”), Banca IFIS and Marketing Arena, developed in collaboration with Maker Faire Rome, will have as its main tool for dialogue the website www.fareimpresafuturo.it. The mission of Banca IFIS, financial institution that supports small, medium and micro enterprises through the brand Credi Impresa Futuro, is to select some companies that meet the requirements described above in order to make available to them, free of charge, a team of professionals and experts, through a journey of full of entrepreneurial growth. A combination between “Credere” (to believe) and “Fare” (to do) designed to create value not only for the selected companies, but also for Banca IFIS, that through this project experiences once again a new way of “banking” together with SMEs.

How does it work? – Companies that are interested can give their willingness compiling the information form at the website www.fareimpresafuturo.it. The form will be available also to those who want to fill it out at the Maker Faire in Rome (16-18 October), where the team of Banca IFIS will be available to present the project and engage direct potential protagonists of “Botteghe Digitali”. Data collection will close on October 30.
Web & Social – The various social profiles are already operative (Fare Impresa Futuro is on Facebook, Twitter, Pinterest, Instagram and YouTube). Also online the anticipation of the first episode of Botteghe Digitali.

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